Maria Vallis

Maria is a Partner at Elixirr and the CEO of Hypothesis, a research and insights company acquired by Elixirr. Maria has over 25 years of experience in insights and strategy, leveraging deep expertise from both the consulting and client sides of the industry. Under her leadership, Hypothesis has delivered innovative research solutions to guide strategic decisions across key sectors, including technology, finance, and retail.

Throughout her career, Maria has been dedicated to helping her clients incorporate the consumer’s point of view to their most critical and high-stakes initiatives. Known for her hands-on approach and her ability to cultivate strong relationships, she has successfully guided numerous clients in shaping their long-term strategies through data-driven research.

She continues to lead Hypothesis with a passion for excellence and an unwavering focus on delivering value to her clients, particularly in areas where the cost of failure is high and strategic thinking is crucial.

Originally from Australia, Maria has called Los Angeles home since 2004. She holds an MA in Applied Psychology from the University of Melbourne.