Interim Global Head of Marketing

Interim Global Head of Marketing (12-Month Maternity Cover)

Overview

We’re looking for an experienced Global Head of Marketing to join on an initial 12-month maternity cover, leading our global marketing function.

Marketing plays a central role in how we build our brand, differentiate in key markets, and drive commercial performance. This role will ensure we maintain momentum, deliver against strategic priorities, and continue to operate as a high-performing, globally aligned function.

You’ll step into an established model, and be expected to provide clear direction, prioritisation, and oversight across a complex, multi-channel environment.

There is potential for this role to extend beyond the initial 12-month period, depending on business needs and performance.

You will be responsible for ensuring marketing continues to:

• Drive pipeline and support sector growth
• Strengthen our external brand and market positioning
• Deliver clear commercial impact from marketing investment
• Operate as a cohesive, high-performing global function

Key responsibilities

Strategic leadership

• Own and drive the global marketing strategy and plan
• Translate business priorities into clear, actionable marketing direction
• Set priorities across sectors, campaigns, and regions
• Lead the development of the next global marketing strategy and annual plan
• Ensure alignment and consistency across global and group marketing teams

Campaigns, brand & digital performance

• Oversee delivery of major campaigns and strategic marketing initiatives
• Ensure activity is aligned to pipeline generation
• Lead digital marketing strategy and performance across channels
• Drive external brand positioning through campaigns, content, and thought leadership
• Prioritise activity based on commercial impact and return on investment

Team leadership

• Lead and develop the global marketing team, with oversight across a multi-disciplinary function
• Provide clear direction, structure, and accountability
• Ensure integrated execution across brand, digital, and communications
• Maintain high standards of delivery, pace, and performance

Budget & planning

• Own and manage the global marketing budget
• Allocate and optimise spend in line with strategic priorities
• Make clear, commercially driven trade-off decisions
• Lead planning and budgeting for the next financial year

Stakeholder engagement & governance

• Work closely with senior leadership to align marketing with business priorities
• Build strong relationships with Partners and senior stakeholders
• Own and deliver a clear marketing reporting cadence, including:
• Bi-weekly performance updates for management
• Monthly marketing reports for senior stakeholders
• Quarterly marketing packs for Partner meetings, providing high-level, strategic visibility on activity and impact
• Translate marketing activity into clear, concise, and commercially relevant narratives
• Maintain a structured operating rhythm across planning, reporting, and performance tracking

Demand management & prioritisation

• Act as the central point of oversight for incoming marketing requests
• Assess, prioritise, and align requests against strategic priorities
• Ensure focus is maintained on high-impact activity, avoiding fragmentation 

Success in this role will look like

• Continued momentum and delivery across key campaigns and priority sectors
• Strong alignment between marketing activity and commercial outcomes
• Clear prioritisation and effective allocation of budget and resources
• A high-performing, aligned marketing team operating at pace
• Clear, consistent, and valued communication of marketing performance to stakeholders
• A well-defined and actionable global marketing strategy for the next financial year

What we’re looking for

• Senior marketing leader with strong B2B experience
• Proven ability to operate effectively in complex, global organisations
• Strong commercial mindset, with a focus on impact and ROI
• Confident decision-maker, able to prioritise and make trade-offs
• Excellent stakeholder management and influencing skills
• Ability to simplify complexity and communicate clearly at a senior level
• Hands-on leadership style

Experience

• Significant experience in senior marketing leadership roles
• Background in B2B marketing, ideally within consulting or professional services
• Experience leading global or multi-regional marketing functions
• Proven track record of delivering commercially impactful marketing strategies
• Experience managing budgets and multi-channel marketing environments
• Strong experience working with senior leadership teams

Working environment

This is a fast-paced, high-accountability environment where clarity, pace, and quality of execution matter. The role requires someone comfortable operating with autonomy, making decisions, and leading through complexity while maintaining a strong focus on outcomes.

Timing

• Start date: July
• Duration: 12-month maternity cover (with potential to extend)