{"id":2338,"date":"2025-10-08T14:00:39","date_gmt":"2025-10-08T14:00:39","guid":{"rendered":"https:\/\/www.elixirr.com\/en-gb\/?page_id=2338"},"modified":"2025-11-06T12:00:37","modified_gmt":"2025-11-06T12:00:37","slug":"market-research","status":"publish","type":"page","link":"https:\/\/www.elixirr.com\/en-gb\/services\/digital-experience\/market-research\/","title":{"rendered":"Market Research"},"content":{"rendered":"<section\n    class=\"wp-block-hero edwp-block js-wp-block-hero layout--spacing-y bg--gradient wp-block-hero--content wp-block-hero--has-background-mesh wp-block-hero--image-landscape_shallow\"\n            >\n    <div class=\"container wp-block-hero__container\">\n                            <section\n    class=\"wp-block-breadcrumbs wp-block-breadcrumbs js-wp-block-breadcrumbs\"\n        data-mobile-back-enabled=\"0\"\n>\n    <div class=\"container\">\n                    <!-- Mobile back link -->\n            <div class=\"wp-block-breadcrumbs__mobile-back\">\n                <a href=\"https:\/\/www.elixirr.com\/en-gb\/\" \n                    class=\"wp-block-breadcrumbs__back-link\"\n                    aria-label=\"Go back to previous page\">\n                    <svg class='edwp-icon edwp-icon--reg js-icon mobile-menu__back-icon' aria-hidden='true'>\n                <use xlink:href='#chevron'><\/use>\n            <\/svg>                    Back                <\/a>\n            <\/div>\n        \n                    <nav class=\"wp-block-breadcrumbs__nav\" aria-label=\"Breadcrumb navigation\">\n                                    <!-- Yoast breadcrumbs -->\n                    <span><span><a href=\"https:\/\/www.elixirr.com\/en-gb\/\">Home<\/a><\/span><\/span>                            <\/nav>\n            <\/div>\n<\/section>\n                <div class=\"wp-block-hero__content\">\n            <div class=\"wp-block-hero__blurb\">\n                <div class=\"edwp-component edwp-fade-in\">\n        <p class=\"wp-component-heading wp-component-content__eyebrow text--h5\">\n    Services<\/p>    <h1 class=\"wp-component-heading wp-component-content__title text--display-4\">\n    Market Research<\/h1>                <div class=\"wp-component-content__content wp-component-content__content--cols-1 wysiwyg\">\n                            <div class=\"wp-component-content__column\">\n                    <p>Competitive edge comes from having a deep understanding of industry nuances, market dynamics and consumer insights. Our market research experts will help you unlock new possibilities, delivering informed strategies tailored to your market landscape.<\/p>\n                <\/div>\n                    <\/div>\n                        <div class=\"wp-component-content__buttons\">\n            <a href=\"https:\/\/www.elixirr.com\/en-gb\/contact\/\" class=\"btn btn--secondary-purple\"><span>Contact us<\/span><\/a>        <\/div>\n        <\/div>\n                \n                            <\/div>\n\n                            <div class=\"wp-block-hero__image\">\n                    <div class=\"wp-block-hero__image-inner\">\n                                                    <img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1440\" src=\"https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-scaled.jpg.webp\" class=\"wp-block-hero__img\" alt=\"\" loading=\"eager\" srcset=\"https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-scaled.jpg.webp 2560w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-300x169.jpg.webp 300w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-1024x576.jpg.webp 1024w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-768x432.jpg.webp 768w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-1536x864.jpg.webp 1536w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-2048x1152.jpg.webp 2048w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-92x52.jpg.webp 92w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-319x179.jpg.webp 319w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-479x269.jpg.webp 479w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-567x319.jpg.webp 567w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-767x431.jpg.webp 767w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-1023x575.jpg.webp 1023w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-1278x719.jpg.webp 1278w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-1378x775.jpg.webp 1378w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2025\/10\/market-research-1-1640x923.jpg.webp 1640w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>                                            <\/div>\n                <\/div>\n            \n            \n                            <div class=\"wp-block-hero__background-mesh\"><\/div>\n            \n            \n        <\/div>\n\n        \n        \n            <\/div>\n<\/section>\n\n\n<section\n    class=\"wp-block-banner edwp-block layout--spacing-y bg--none wp-block-banner--content-columns\"\n    >\n    <div class=\"container wp-block-banner__container\">\n        <div class=\"edwp-component edwp-fade-in wp-block-banner__content\">\n            <h2 class=\"wp-component-heading wp-component-content__title text--h1\">\n    Our expertise<\/h2>                <div class=\"wp-component-content__content wp-component-content__content--cols-2 wysiwyg\">\n                            <div class=\"wp-component-content__column\">\n                    <p>Market research is a compass for your business to make informed strategic decisions that align with market demands and customer expectations. Our experts will help you navigate the noise to decode industry dynamics, consumer behaviour and emerging trends specific to your business.<\/p>\n                <\/div>\n                            <div class=\"wp-component-content__column\">\n                    <p>Our winning approach combines quantitative and qualitative research methods, engaging with stakeholders and conducting in-depth interviews, workshops and surveys to grasp your unique challenges. Using this research, we\u2019ll deliver nuanced insights that inform strategic decisions, providing a roadmap for businesses to thrive in competitive markets.<\/p>\n                <\/div>\n                    <\/div>\n                        <div class=\"wp-component-content__buttons\">\n            <a href=\"#connect\" class=\"btn btn--primary-purple\"><span>Contact us<\/span><\/a>        <\/div>\n        <\/div>            <\/div>\n<\/section>\n\n\n<section\n    class=\"wp-block-form-block edwp-block layout--spacing-y bg--gradient wp-block-form-block--content\"\n     id='connect'>\n    <div class=\"wp-block-form-block__container container\">\n        <div class=\"wp-block-form-block__content wp-block-form-block__content--content\">\n                            <div class=\"wp-block-form-block__content-text\">\n                    <div class=\"edwp-component edwp-fade-in\">\n            <h2 class=\"wp-component-heading wp-component-content__title text--h1\">\n    Contact our experts<\/h2>                <div class=\"wp-component-content__content wp-component-content__content--cols-1 wysiwyg\">\n                            <div class=\"wp-component-content__column\">\n                    <p>Don\u2019t miss out on opportunities to innovate through market research.<\/p>\n<p>Connect with our experts today to find out how you can achieve a competitive edge.<\/p>\n                <\/div>\n                    <\/div>\n                    <\/div>                <\/div>\n            \n                    \n            \n                    <\/div>\n\n        <div class=\"wp-block-form-block__form-wrapper\">\n            <div class=\"wp-block-form-block__form\">\n                    <script\n            charset=\"utf-8\"\n            type=\"text\/javascript\"\n            src=\"https:\/\/js.hsforms.net\/forms\/v2.js\"\n            data-cookieconsent=\"ignore\"><\/script>\n        <script>\n            hbspt.forms.create({\n                region: \"na1\",\n                portalId: \"8878208\",\n                formId: \"f6d69376-fdc6-401d-8b8d-f0dada00a1b2\",\n                onFormReady: function($form) {\n                    if (typeof window.initializeHubSpotSelects === 'function') {\n                        window.initializeHubSpotSelects();\n                    }\n                }\n            });\n        <\/script>\n        <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n<section\n    class=\"wp-block-banner edwp-block layout--spacing-t bg--none wp-block-banner--content-columns\"\n    >\n    <div class=\"container wp-block-banner__container\">\n        <div class=\"edwp-component edwp-fade-in wp-block-banner__content\">\n            <h2 class=\"wp-component-heading wp-component-content__title text--h1\">\n    Executing industry leading market research<\/h2>                <div class=\"wp-component-content__content wp-component-content__content--cols-2 wysiwyg\">\n                            <div class=\"wp-component-content__column\">\n                    <p>We view bespoke market research as highly collaborative so that we can ensure our findings match your expectations and remain fit-for-purpose for the targeted outcome, whether it be introducing a new product or continuing the same offerings but in a new market geography.<\/p>\n<p>What\u2019s our process? We will develop a research plan together, clearly outlining the precise steps and goals required to accomplish the joint research initiative. From there, we will begin with an exhaustive secondary source review, enabling our experts to have a comprehensive picture of competitors, products, broader economic indicators and the future of the industry.<\/p>\n                <\/div>\n                            <div class=\"wp-component-content__column\">\n                    <p>Then, our teams will collaborate to identify the most appropriate method of primary research (interviews, focus groups, surveys, questionnaires, and\/or expert panels) and socialise the method with the pertinent audience. Leveraging our global footprint and innovation network, our specialists will source the most relevant individuals or groups for inclusion in any primary research initiative. Our team will collaboratively lead and facilitate the identified research forum, implementing our industry leading workshop practices. Synthesising the findings, quantitatively and qualitatively, our experts will provide clear, directive guidance, including strategic recommendations and insight into how and where you can get started. From there, our team will collaborate with you in determining how best to apply the market findings and recommendations, so that you feel confident and prepared for your next major strategic move.<\/p>\n                <\/div>\n                    <\/div>\n                    <\/div>            <\/div>\n<\/section>\n\n\n<section\n    class=\"wp-block-list edwp-block js-wp-block-list wp-block-list--title_cards_groups wp-block-list--is-numbered layout--spacing-y bg--none\"\n    >\n    <div class=\"container\">\n                   <div class=\"edwp-component edwp-fade-in wp-block-list__content\">\n            <h2 class=\"wp-component-heading wp-component-content__title text--h1\">\n    How we can help<\/h2>                <div class=\"wp-component-content__content wp-component-content__content--cols-1 wysiwyg\">\n                            <div class=\"wp-component-content__column\">\n                    <p>Our team of experts can help you understand industry nuances, market dynamics and consumer insights.<\/p>\n                <\/div>\n                    <\/div>\n                        <div class=\"wp-component-content__buttons\">\n            <a href=\"https:\/\/www.elixirr.com\/en-gb\/services\/\" class=\"btn btn--secondary-purple\"><span>View all services<\/span><\/a>        <\/div>\n        <\/div>       \n       \n       \n                                   <div class=\"wp-block-list__group-wrapper\">    \n                                                                                        <div class=\"wp-block-list__list-items\">\n                                                    <div class=\"wp-block-list__list-item js-card-link\">\n                                                                                                                                <div class=\"wp-block-list__card-content-wrapper\">\n                                                                                                                    <h3 class=\"wp-component-heading text--h3 wp-block-list__card-title\">\n    Market entry and expansion strategy<\/h3>                                                                                                                <p>We\u2019ll conduct meticulous market analysis, evaluating potential opportunities, assessing risks and understanding regulatory landscapes unique to your target regions. These insights help us craft market entry strategies that align with your business objectives, taking into account market trends, competitive positioning, and consumer behaviour. Our teams work closely with you, providing a step-by-step roadmap to guide you through market entry processes, including assessment, competitor analysis, localisation strategies and the identification of optimal entry points. We work collaboratively, offering insights and recommendations that foster successful market penetration and sustainable growth.<\/p>\n                                <\/div>\n                                                                                                                            <\/div>\n                                                    <div class=\"wp-block-list__list-item js-card-link\">\n                                                                                                                                <div class=\"wp-block-list__card-content-wrapper\">\n                                                                                                                    <h3 class=\"wp-component-heading text--h3 wp-block-list__card-title\">\n    Consumer insights<\/h3>                                                                                                                <p>Our specialists will help you decode consumer motivations, preferences and buying patterns to gain an intimate understanding of target audiences. We\u2019ll conduct consumer surveys and offer in-depth analysis and actionable recommendations, delivering tailored insights that inform strategic decision-making, product innovation and targeted marketing strategies, so your business can thrive in dynamic markets.<\/p>\n                                <\/div>\n                                                                                                                            <\/div>\n                                                    <div class=\"wp-block-list__list-item js-card-link\">\n                                                                                                                                <div class=\"wp-block-list__card-content-wrapper\">\n                                                                                                                    <h3 class=\"wp-component-heading text--h3 wp-block-list__card-title\">\n    Product development<\/h3>                                                                                                                <p>Before heavily investing in a new product, we\u2019ll support your teams by collecting comprehensive feedback to inform precise development. Our experts help businesses by conducting surveys, interviews, and analysing data to gain a deeper understanding of desire and demand. These invaluable insights will enable you to gauge market viability, learn what features are most valued, perfect pricing models and more. By crafting products aligned with market needs, we\u2019ll help you significantly increase success rates.<\/p>\n                                <\/div>\n                                                                                                                            <\/div>\n                                                    <div class=\"wp-block-list__list-item js-card-link\">\n                                                                                                                                <div class=\"wp-block-list__card-content-wrapper\">\n                                                                                                                    <h3 class=\"wp-component-heading text--h3 wp-block-list__card-title\">\n    Segmentation and targeting<\/h3>                                                                                                                <p>Leveraging advanced methodologies, our experts help you dissect markets, identify distinct consumer segments and pinpoint high-potential target groups, enabling tailored approaches for each segment to optimise market penetration. In addition, we\u2019ll help you maximise resonance and engagement with specific audience subsets with a strategic marketing strategy.<\/p>\n                                <\/div>\n                                                                                                                            <\/div>\n                                                    <div class=\"wp-block-list__list-item js-card-link\">\n                                                                                                                                <div class=\"wp-block-list__card-content-wrapper\">\n                                                                                                                    <h3 class=\"wp-component-heading text--h3 wp-block-list__card-title\">\n    Opportunity assessment<\/h3>                                                                                                                <p>We\u2019ll help your business capitalise on emerging opportunities by conducting thorough market evaluations, identifying untapped niches and unmet needs. Using data-driven insights, we determine viability, risks, and growth potential, allowing for the development of innovative solutions or products.<\/p>\n                                <\/div>\n                                                                                                                            <\/div>\n                                                    <div class=\"wp-block-list__list-item js-card-link\">\n                                                                                                                                <div class=\"wp-block-list__card-content-wrapper\">\n                                                                                                                    <h3 class=\"wp-component-heading text--h3 wp-block-list__card-title\">\n    Competitive analysis<\/h3>                                                                                                                <p>Supercharge your competitive edge with bespoke and customised intelligence. Our teams will leverage all available data sets to inform on competitor positioning, product offerings, and customer perceptions. Our tailored approach delivers precise insights that can help to enable strategic differentiation and drive informed decisions for sustained growth and success.<\/p>\n                                <\/div>\n                                                                                                                            <\/div>\n                                                    <div class=\"wp-block-list__list-item js-card-link\">\n                                                                                                                                <div class=\"wp-block-list__card-content-wrapper\">\n                                                                                                                    <h3 class=\"wp-component-heading text--h3 wp-block-list__card-title\">\n    Portfolio &amp; acquisition assessment<\/h3>                                                                                                                <p>We have deep expertise assessing potential risks associated with a potential acquisition or portfolio spanning regulatory, operational, cultural, or market-related factors. Our team will identify and evaluate potential synergies to determine fit, value and growth potential and based on the assessment, provide unbiased recommendations on whether to proceed with an acquisition, divest certain assets, optimise the existing portfolio, or make strategic changes to align with your long-term goals.<\/p>\n                                <\/div>\n                                                                                                                            <\/div>\n                                            <\/div>\n                                <\/div>\n                     \n    <\/div>\n<\/section>\n\n\n    <section\n        class=\"wp-block-cards edwp-block layout--spacing-y bg--secondary wp-block-cards--columns-1  wp-block-cards--resources wp-block-cards--case_study js-cards\"\n        >\n        <div class=\"container wp-block-cards__container\">\n            <div class=\"edwp-component edwp-fade-in wp-block-cards__content\">\n            <h2 class=\"wp-component-heading wp-component-content__title text--h1\">\n    Client spotlight<\/h2>                        <\/div>                            <div\n                    class=\"swiper wp-block-cards__swiper js-cards-swiper\"\n                    data-columns=\"1\"\n                    data-rows=\"1\">\n                    <div class=\"swiper-wrapper wp-block-cards__swiper-wrapper edwp-row-load\">\n                                                    <div class=\"swiper-slide wp-block-cards__slide\">\n                                <article class=\"wp-component-card edwp-component wp-component-card--content wp-component-card--case_study wp-component-card--full-width wp-block-cards__card            wp-component-card--link js-card-link\n        edwp-fade-in\">\n            <figure class=\"wp-component-card__image-wrapper\">\n                            <img decoding=\"async\" width=\"820\" height=\"461\" data-src=\"https:\/\/www.elixirr.com\/en-gb\/wp-content\/uploads\/2026\/01\/Unlocking-consumer-growth-819.52x460.98.jpg\" class=\"wp-component-card__image lazyload\" alt=\"\" data-srcset=\"https:\/\/www.elixirr.com\/en-gb\/wp-content\/uploads\/2026\/01\/Unlocking-consumer-growth-819.52x460.98.jpg 820w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2026\/01\/Unlocking-consumer-growth-819.52x460.98-300x169.jpg.webp 300w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2026\/01\/Unlocking-consumer-growth-819.52x460.98-768x432.jpg.webp 768w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2026\/01\/Unlocking-consumer-growth-819.52x460.98-92x52.jpg.webp 92w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2026\/01\/Unlocking-consumer-growth-819.52x460.98-319x179.jpg.webp 319w, https:\/\/www.elixirr.com\/en-gb\/wp-content\/smush-webp\/2026\/01\/Unlocking-consumer-growth-819.52x460.98-479x269.jpg.webp 479w, 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0.539062ZM23.4141 1.68945C11.3606 1.68945 1.55273 11.4974 1.55273 23.5508C1.55286 35.6041 11.3607 45.4111 23.4141 45.4111C35.4673 45.411 45.2743 35.604 45.2744 23.5508C45.2744 11.4974 35.4674 1.68957 23.4141 1.68945Z\" fill=\"currentColor\"\/>\n<path d=\"M19.2841 33.6992C18.9579 33.6986 18.6374 33.6111 18.3543 33.4454C17.7167 33.0759 17.3203 32.3585 17.3203 31.5797V15.8189C17.3203 15.0379 17.7167 14.3227 18.3543 13.9531C18.6442 13.7827 18.9735 13.6951 19.3078 13.6994C19.6421 13.7037 19.9692 13.7998 20.2548 13.9776L33.4237 22.0406C33.6981 22.2166 33.9244 22.461 34.0812 22.751C34.238 23.0409 34.3203 23.3668 34.3203 23.6982C34.3203 24.0295 34.238 24.3555 34.0812 24.6454C33.9244 24.9353 33.6981 25.1798 33.4237 25.3558L20.2527 33.421C19.9604 33.6017 19.6256 33.6979 19.2841 33.6992Z\" fill=\"currentColor\"\/>\n<\/g>\n<\/svg>\n<\/span>            <\/div>\n                        <\/figure>\n        <div class=\"wp-component-card__content edwp-row-load\">\n                                    <p class=\"wp-component-card__eyebrow\">\n                Market Research            <\/p>\n                <a href='https:\/\/www.elixirr.com\/en-gb\/case-studies\/branded-food-gifting-retailer-unlocking-consumer-growth-through-segmentation-commercial-strategy\/' class='wp-component-card__title'>\n            <h2>\n                Branded food gifting retailer: Unlocking consumer growth through segmentation &amp; commercial strategy\n            <\/h2>\n        <\/a>                                                            <div class=\"wp-component-card__meta\">\n                                            <p class=\"wp-component-card__date\">\n                            30 January 2026                        <\/p>\n                                                                <div class=\"wp-component-card__terms\">\n                                                                                                                                                                                                                <div class=\"wp-component-tags edwp-component\">\n                        <div class=\"wp-component-tags__tag\">\n                Food Retail            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                Retail &amp; Consumer Goods            <\/div>\n                                <div class=\"wp-component-tags__tag\">\n                Market Research            <\/div>\n                <\/div>\n                        <\/div>\n                                    <\/div>\n                                                    <div class=\"wp-component-card__button-wrapper\">\n                    <button class=\"btn btn--link arrow wp-component-card__button\">\n                                                                            Read more                                                                            <span class='edwp-svg '><svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" 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10.5687C0.565857 10.4515 0.5 10.2925 0.5 10.1267C0.5 9.96093 0.565857 9.80193 0.683084 9.68471C0.800312 9.56748 0.959309 9.50162 1.12509 9.50162Z\" fill=\"#1D0F25\"\/>\n<\/g>\n<\/svg>\n<\/span>                                            <\/button>\n                <\/div>\n                                            <\/div>\n<\/article>\n                            <\/div>\n                                            <\/div>\n                    <div class=\"wp-block-cards__nav\">\n                        <div class=\"wp-block-cards__nav-arrow js-cards-nav-prev\">\n                            <span class='edwp-svg '><svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g id=\"Lg\">\n<path id=\"Vector\" d=\"M1.12509 9.50162H15.8648L9.43259 3.06941C9.374 3.0113 9.3275 2.94216 9.29576 2.86599C9.26403 2.78981 9.24769 2.70811 9.24769 2.62559C9.24769 2.54307 9.26403 2.46137 9.29576 2.38519C9.3275 2.30902 9.374 2.23988 9.43259 2.18177C9.54971 2.06535 9.70814 2 9.87328 2C10.0384 2 10.1969 2.06535 10.314 2.18177L17.8151 9.6829C17.8737 9.74101 17.9202 9.81014 17.9519 9.88632C17.9837 9.96249 18 10.0442 18 10.1267C18 10.2092 17.9837 10.2909 17.9519 10.3671C17.9202 10.4433 17.8737 10.5124 17.8151 10.5705L10.314 18.0717C10.1975 18.1871 10.0404 18.2522 9.87641 18.2529C9.79414 18.2534 9.71259 18.2376 9.63643 18.2065C9.56027 18.1754 9.491 18.1296 9.43259 18.0717C9.374 18.0135 9.3275 17.9444 9.29576 17.8682C9.26403 17.7921 9.24769 17.7104 9.24769 17.6278C9.24769 17.5453 9.26403 17.4636 9.29576 17.3874C9.3275 17.3113 9.374 17.2421 9.43259 17.184L15.8711 10.7518H1.12509C0.959309 10.7518 0.800312 10.686 0.683084 10.5687C0.565857 10.4515 0.5 10.2925 0.5 10.1267C0.5 9.96093 0.565857 9.80193 0.683084 9.68471C0.800312 9.56748 0.959309 9.50162 1.12509 9.50162Z\" fill=\"#1D0F25\"\/>\n<\/g>\n<\/svg>\n<\/span>                        <\/div>\n                        <div class=\"wp-block-cards__pagination 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9.29576 17.8682C9.26403 17.7921 9.24769 17.7104 9.24769 17.6278C9.24769 17.5453 9.26403 17.4636 9.29576 17.3874C9.3275 17.3113 9.374 17.2421 9.43259 17.184L15.8711 10.7518H1.12509C0.959309 10.7518 0.800312 10.686 0.683084 10.5687C0.565857 10.4515 0.5 10.2925 0.5 10.1267C0.5 9.96093 0.565857 9.80193 0.683084 9.68471C0.800312 9.56748 0.959309 9.50162 1.12509 9.50162Z\" fill=\"#1D0F25\"\/>\n<\/g>\n<\/svg>\n<\/span>                        <\/div>\n                    <\/div>\n                <\/div>\n                                                        <\/div>\n    <\/section>\n\n\n    <section\n        class=\"wp-block-cards edwp-block layout--spacing-y bg--none wp-block-cards--columns-3  wp-block-cards--page\"\n        >\n        <div class=\"container wp-block-cards__container\">\n            <div class=\"edwp-component edwp-fade-in wp-block-cards__content\">\n            <h2 class=\"wp-component-heading wp-component-content__title text--h2\">\n    Related services<\/h2>              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9.50162H15.8648L9.43259 3.06941C9.374 3.0113 9.3275 2.94216 9.29576 2.86599C9.26403 2.78981 9.24769 2.70811 9.24769 2.62559C9.24769 2.54307 9.26403 2.46137 9.29576 2.38519C9.3275 2.30902 9.374 2.23988 9.43259 2.18177C9.54971 2.06535 9.70814 2 9.87328 2C10.0384 2 10.1969 2.06535 10.314 2.18177L17.8151 9.6829C17.8737 9.74101 17.9202 9.81014 17.9519 9.88632C17.9837 9.96249 18 10.0442 18 10.1267C18 10.2092 17.9837 10.2909 17.9519 10.3671C17.9202 10.4433 17.8737 10.5124 17.8151 10.5705L10.314 18.0717C10.1975 18.1871 10.0404 18.2522 9.87641 18.2529C9.79414 18.2534 9.71259 18.2376 9.63643 18.2065C9.56027 18.1754 9.491 18.1296 9.43259 18.0717C9.374 18.0135 9.3275 17.9444 9.29576 17.8682C9.26403 17.7921 9.24769 17.7104 9.24769 17.6278C9.24769 17.5453 9.26403 17.4636 9.29576 17.3874C9.3275 17.3113 9.374 17.2421 9.43259 17.184L15.8711 10.7518H1.12509C0.959309 10.7518 0.800312 10.686 0.683084 10.5687C0.565857 10.4515 0.5 10.2925 0.5 10.1267C0.5 9.96093 0.565857 9.80193 0.683084 9.68471C0.800312 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18.6374 33.6111 18.3543 33.4454C17.7167 33.0759 17.3203 32.3585 17.3203 31.5797V15.8189C17.3203 15.0379 17.7167 14.3227 18.3543 13.9531C18.6442 13.7827 18.9735 13.6951 19.3078 13.6994C19.6421 13.7037 19.9692 13.7998 20.2548 13.9776L33.4237 22.0406C33.6981 22.2166 33.9244 22.461 34.0812 22.751C34.238 23.0409 34.3203 23.3668 34.3203 23.6982C34.3203 24.0295 34.238 24.3555 34.0812 24.6454C33.9244 24.9353 33.6981 25.1798 33.4237 25.3558L20.2527 33.421C19.9604 33.6017 19.6256 33.6979 19.2841 33.6992Z\" fill=\"currentColor\"\/>\n<\/g>\n<\/svg>\n<\/span>            <\/div>\n                        <\/figure>\n        <div class=\"wp-component-card__content edwp-row-load\">\n                                <a href='https:\/\/www.elixirr.com\/en-gb\/services\/strategy-transformation-consulting\/business-strategy\/' class='wp-component-card__title'>\n            <h2>\n                Business Strategy\n            <\/h2>\n        <\/a>                                                            <div class=\"wp-component-card__meta\">\n                                                        <\/div>\n                                                    <div class=\"wp-component-card__button-wrapper\">\n                    <button class=\"btn btn--link arrow wp-component-card__button\">\n                                                                            Read more                                                                            <span class='edwp-svg '><svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g id=\"Lg\">\n<path id=\"Vector\" d=\"M1.12509 9.50162H15.8648L9.43259 3.06941C9.374 3.0113 9.3275 2.94216 9.29576 2.86599C9.26403 2.78981 9.24769 2.70811 9.24769 2.62559C9.24769 2.54307 9.26403 2.46137 9.29576 2.38519C9.3275 2.30902 9.374 2.23988 9.43259 2.18177C9.54971 2.06535 9.70814 2 9.87328 2C10.0384 2 10.1969 2.06535 10.314 2.18177L17.8151 9.6829C17.8737 9.74101 17.9202 9.81014 17.9519 9.88632C17.9837 9.96249 18 10.0442 18 10.1267C18 10.2092 17.9837 10.2909 17.9519 10.3671C17.9202 10.4433 17.8737 10.5124 17.8151 10.5705L10.314 18.0717C10.1975 18.1871 10.0404 18.2522 9.87641 18.2529C9.79414 18.2534 9.71259 18.2376 9.63643 18.2065C9.56027 18.1754 9.491 18.1296 9.43259 18.0717C9.374 18.0135 9.3275 17.9444 9.29576 17.8682C9.26403 17.7921 9.24769 17.7104 9.24769 17.6278C9.24769 17.5453 9.26403 17.4636 9.29576 17.3874C9.3275 17.3113 9.374 17.2421 9.43259 17.184L15.8711 10.7518H1.12509C0.959309 10.7518 0.800312 10.686 0.683084 10.5687C0.565857 10.4515 0.5 10.2925 0.5 10.1267C0.5 9.96093 0.565857 9.80193 0.683084 9.68471C0.800312 9.56748 0.959309 9.50162 1.12509 9.50162Z\" fill=\"#1D0F25\"\/>\n<\/g>\n<\/svg>\n<\/span>                                            <\/button>\n                <\/div>\n                                            <\/div>\n<\/article>\n<article class=\"wp-component-card edwp-component wp-component-card--content wp-component-card--page 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        <\/div>\n                                            <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"<p>Competitive edge comes from having a deep understanding of industry nuances, market dynamics and consumer insights.<\/p>\n","protected":false},"author":13,"featured_media":2340,"parent":688,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"tier":[],"class_list":["post-2338","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Market Research - Elixirr<\/title>\n<meta name=\"description\" content=\"Competitive edge comes from having a deep understanding of industry nuances, market dynamics and consumer insights.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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    <div class=\"wp-component-card__content edwp-row-load\">\n                                <a href='https:\/\/www.elixirr.com\/en-gb\/services\/digital-experience\/market-research\/' class='wp-component-card__title'>\n            <h2>\n                Market Research\n            <\/h2>\n        <\/a>                                    <div class=\"wp-component-card__description\">\n                    Competitive edge comes from having a deep understanding of industry nuances, market dynamics and consumer insights.                <\/div>\n                                                    <div class=\"wp-component-card__meta\">\n                                            <p class=\"wp-component-card__date\">\n                            08 October 2025                        <\/p>\n                                                        <\/div>\n                                                    <div class=\"wp-component-card__button-wrapper\">\n                    <button 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