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Services

Brand Identity Implementation Consulting

Your brand serves as the north star of your business and helps you to distinguish your offering and personality from competitors. With our brand identity implementation services, you can ensure it’s not only working for your business, but actively driving its success.

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Our expertise

As the primary expression of your company, your brand identity is a crucial part of your wider strategy. Our team works side-by-side with businesses to understand their values, drives, people, stories and USPs, which are then weaved together into one compelling, cohesive and consistent narrative that underpins their identity.

Our brand designers are expert translators and storytellers. They know how to convert stories and values into a visual identity that looks, feels and speaks to audiences in the intended way. Our team knows that a holistic brand identity is more than just a logo and a colour palette; it is a complex system of words, symbols and design elements that work together to tell your story in one consistent voice.

Once you have a brand identity that reflects your business’s core values and speaks to your customers in a way that resonates, our team can help implement your brand across all touchpoints. How your brand comes to life is crucial for initial customer perception and acceptance, so it’s vital that it’s executed with care and experience. Our brand implementation team are experienced in launching, integrating and socialising new brands with their intended audience and executing complex brand launches that drive awareness and recognition.

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How we can help

Whatever the challenge, our team of experts have the tools to build bespoke, sustainable and market-leading solutions that’ll allow you to stay ahead of the game. Take a look at some of the ways we can help you.

Naming
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Brand personality & values
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Brand tone of voice
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Brand messaging
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Logomark & wordmark creation
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Brand foundations, typography, colour palette & graphic style creation
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Art direction
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Brand guidelines for design, style & tone of voice
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Client Spotlight

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Digital Strategy

UK financial advisory firm: establishing a digital presence and brand identity

We were tasked with creating a digital presence that mirrored our client’s ambitious growth trajectory and new brand identity.

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benchmark-capital-elixirr

Digital Design & Build

Benchmark Capital: website redesign and brand launch

Having recently been acquired, the firm saw an opportunity to re-brand their website, showcasing their end-to-end service offering while adhering to their new parent company’s website guidelines.

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private equity article feature

Digital Marketing

Leading private equity firm: relaunching a unified global brand

Our client, a leading private equity firm, sought the support of our digital marketing experts to help relaunch the unified, global brand of one of its portfolio companies which had been integrated with a number of new acquisitions.

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Let’s change the game together

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Contact our experts

Make sure your brand is designed, built and launched successfully with our team of brand implementation experts.

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Bill Kingston

Partner