What do you think when you hear the word ‘failure’? For many it’s a negative term, one to steer clear of. Fear of failure is often what holds us back from action. If that’s you, then I’m sorry to tell you that you’re limiting yourself to only ever achieving the mediocre. Forgive me if that sounds harsh, but for an entrepreneur, failure is a badge to be worn with pride. Let me tell you why…

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