A cookie is a piece of information in the form of a very small text file that is placed on an internet user’s computer hard drive. It is generated by a web page server, which is the computer that operates a website. The information the cookie contains is set by the server and can be used whenever the user visits the site. A cookie can be thought of as an internet user’s identification card, which tells a website when the user has returned.
Cookies used on our website
These are the kinds of cookies used by the Elixirr website:
1. Technical cookies
These are cookies essential for the correct functioning of our website and are necessary to enable you to navigate the website and use its features.
2. Analytics Cookies
These cookies are used to retrieve information about our website’s usage. They allow us to perform anonymous statistical analysis, in order to improve the user’s experience, including information about pages visited and our website’s entry points.
Our website uses the following analytics cookies:
- Google Analytics
3. Cookies for third party software
These cookies are necessary to implement specific functionalities provided by third parties, such as social network shares and maps.
- Google Maps
- Getsite Control
4. Profiling cookies
These are cookies used to create user profiles, in order to deliver content and services tailored to the user’s browsing preferences. Unless the user has declined the use of these cookies, our website uses:
- Google Adwords (with support from Google Analytics)
Google Adwords allows us to service the user with adverts tailored to their interests.
- Canddi Analytics (with support from third party cookies)
Where the user has previously entered their email address on our website, or we have the user’s email address in our contact database, Canddi enables us to match the user’s email address with the user’s behaviour to create a user profile. The user profile contains the following information:
- which pages the user has visited
- the website/source that they have come from
- content the user has downloaded from the website
- the length of time the user has spent on each page
- the company the user works for (if the user has visited our website from a click through from LinkedIn)
- content from the user’s social media profiles e.g. social media profile photos
- Configuring your browser used to visit the website
- Changing third-party service cookie settings
For more information on how to disable cookies in your browser, please visit www.aboutcookies.org.